TrustRadius Insights
Salsify is utilized by companies as a Digital Asset Management tool to share digital assets with wholesale partners, making it easier to …
Overview
What is Salsify?
Salsify is designed to enable suppliers to send their product content to retailers. The solution provides a central place to create, manage and publish product information - including product attributes, marketing copy, datasheets and other files.
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Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Salsify?
Salsify empowers brand manufacturers to deliver the product experiences consumers demand anywhere they choose to shop online. The company's product experience management platform (PXM) combines the power of product information management (PIM) and digital asset management (DAM) capabilities, the industry’s broadest commerce ecosystem, and actionable insights to orchestrate compelling product experiences through every digital touchpoint.
Salsify PXM customers cut across a range of verticals and company sizes, including the world's biggest brands like Coca-Cola, Bosch, GSK, Rawlings, and Fruit of the Loom, all using Salsify every day to stand out on the digital shelf.
Salsify Features
- Supported: Product content management
- Supported: Digital asset management
- Supported: Digital catalogs
- Supported: Item set up fields
Salsify Screenshots
Salsify Competitors
Salsify Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Mobile Web |
| Supported Countries | All |
| Supported Languages | All |
Frequently Asked Questions
Salsify is designed to enable suppliers to send their product content to retailers. The solution provides a central place to create, manage and publish product information - including product attributes, marketing copy, datasheets and other files.
inriver PIM and SAP Product Content Hub are common alternatives for Salsify.
The most common users of Salsify are from Mid-sized Companies (51-1,000 employees).
Salsify Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 10% |
| Mid-Size Companies (51-500 employees) | 35% |
| Enterprises (more than 500 employees) | 55% |
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Reviews and Ratings
(36)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
Salsify is utilized by companies as a Digital Asset Management tool to share digital assets with wholesale partners, making it easier to manage and distribute product data across the organization. Serving as a central repository for a wide range of products from various industries, Salsify allows users to efficiently manage a large database of products and make the data available to employees, distributors, resellers, and website offerings. With its comprehensive Product Information Management capabilities, Salsify addresses the need for storing and categorizing information and transforming it into different formats for internal and external customers. Users appreciate the simple-to-use intuitive UI of Salsify, with minimal learning curve for product managers. The quality of service provided by Salsify has been satisfactory, with continuous expansion of capabilities and addition of new features. However, users aim to discover a more streamlined approach to managing the volume of data and onboard more quickly and easily. Salsify also supports marketing departments in syndicating product content to resellers and channel partners efficiently through smart lists and channels. Additionally, Salsify enables tracking review counts per SKU, ensuring completeness on different partner channels. The insights tools provided by Salsify are useful for analyzing product pages on various partner channels. Moreover, Salsify serves as an asset transformation channel that allows users to rename, crop, resize, and change file formats to meet the requirements of different customers. The software collects, stores, and publishes product content primarily used by eCommerce but slowly being adopted by others in the company. Furthermore, assets such as images, catalogs, spec sheets, brochures, videos, and instruction sheets can be synchronized from DAM to Salsify through API connectors, ensuring uniformity across different platforms and e-commerce sites. In summary, Salsify plays a crucial role in streamlining product data management, enabling efficient collaboration with partners while providing valuable insights for optimizing product pages across different channels.
Attribute Ratings
Reviews
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August 18, 2023
Syndication Engine
We use Salsify for a variety of cases including product data storage, syndication to traditional channels, and templated exports to other channels without a direct connector. Additionally, there have been several one off use cases where Salsify has become our asset transformation channel making updates to formats and sizes for other applications.
- Syndication to direct channel retailers
- Templated exports
- Bulk updates and edits
- Product deletions in mass require support ticket
- Changing property names
- Channel limitations - clearer limit sets
- Direct connections for syndication
- Widen direct connection
- Templated export capabilities
- Increased speed to market for product launches
- Support team response rate has delayed projects
- Single source of single use product data has improved efficiency within the org
Salsify was the clear winner when it came to a simple interface that allowed a multitude of uses for the organization. The others weren't structured in a way that we could easily allow new users in and were intimidating at the start. The syndication abilities and continual additions of new channels were one of the biggest selling points.
November 03, 2017
Please pass the chips and Salsify!
Salsify is being used to collect, store, and publish product content. It is used primarily by eCommerce, but is slowly being adopted by others in the company. Salsify addresses our need to store and categorize information. It is particularly useful in transforming that information into the different formats needed by internal and external customers, It also serves as a repository for our digital assets and serves the same useful purpose in transforming (rename, crop, resize, file format) these assets to the formats needed by different customers.
- Nearly instant publication of product content onto ecommerce platforms that support API connections. As the number of these connections grows, this will become more powerful.
- Salsify's support team is usually very helpful, and always friendly. Development is constantly ongoing.
- My favorite aspect of Salsify is the ability to quickly see what information is missing from a given product. Using readiness reports to identify gaps helps the whole team focus on what is important within their sphere of responsibility.
- Image transformation is powerful. In the past, we had to rename, resize, crop, etc. to meet different expectations. Now, we just program the right transformations, hit a button, and Salsify does the heavy lifting.
- It needs more ability to limit viewing or editing of certain attributes by user or user class. I understand this is in the pipeline.
- Responsive design. It is not usable on a phone (various iPhone n+ models). I NEVER prefer to work in Salsify on my phone, but it would be nice to be able to in a pinch.
- Salsify increases our speed to release products to our customers.
- Salsify is expensive. Worth it (so far), but expensive.
- Increased visibility of content gaps.
We have not used alternatives. None seemed to have the feature set that Salsify offered.
November 03, 2017
Syndication made Easy with Salsify
Salsify is a centralized repository for all of our product content, including images, product detail, and other assets. It is used by the marketing department to support our resellers and channel partners. It allows us to easily syndicate product content to partners in an efficient way by use of smart lists and channels.
- Has intuitive filtering so you can create a selection of product SKUs quickly.
- Channel set up and mapping is very easy to use which allows you to format data in your customer's preferred format.
- Exporting images for image requests from customers is a breeze as it will export, resize, and rename in the customer's naming convention directly to an FTP site.
- Video syndication is challenging in that the native file formats take up storage and streaming options are not available to the end user.
- Initial mapping of channels could be easier if a drag and drop format would be available rather than setting up custom formulas.
- If catalogs could be exported to PDF format that would be a huge plus.
- Saves our designers and product information specialists time by automating many of the functions they previously did manually.
- Gives us speed-to-market with new product information syndication and updates.
- Adoption in-house has taken longer than desired but eventually there was buy-in after people understood what it did.
- Web Collage, ftp and Etilize
Salsify gives you the most flexibility and is easier to use than the others.